Marketing Autopilot for your business.
You spend 10 minutes every day just approving. Ootto does 95% of the work.
jayantcreates.ai5.6KBuilt & posted by Ootto. Comment "GROW" for the whole setup
@jayantcreates.ai in front · sample reels Ootto made behind
Our own account, @jayantcreates.ai, every reel made with Claude
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See it work
Your entire content automation, from your website.
Your audit, your reels, your calendar and your comments, the way it really runs.
1. Your website
Add your website.
You give us your website. Ootto reads your business, who you sell to, and what already works for brands like yours.
- Reading your site
- Finding your niche
- Studying creators like you
- Picking your first reels
2. Your audit
Your audit, in minutes.
It lands in your email: what your account does well, what holds it back, and the first three reels we will make.
Growth audit
yourbrand.com
- Your hooks land: first-second holds are above your niche
- You post twice a month; the accounts growing post weekly
- No call to action: viewers have nowhere to go next
Your first 3 reels
3. Approve
You approve. We post.
We send you up to 30 reels + 40 carousels + 20 stories a month, each waiting for your yes. Swipe right to approve, left to ask for a change. Approved posts book themselves on their day, at your best time.
Swipe or use the buttons
This week
- Tuesday, 18:00Waiting
- Thursday, 12:30Waiting
- Saturday, 10:00Waiting
4. Change
Ask for a change. It's done.
Almost right? Say what to change in plain words. We remake the reel and show it to you again.
Hook
Change this reel
In your own assistant
Ootto in Claude, ChatGPT, Cursor, Grok and Muse.
- 1
Add your website
Ootto learns what you sell, who it's for and how you sound.
- 2
Connect your Instagram
One sign in. It reads what you post and answers your comments.
- 3
Get 3 reels every week
Made in your voice and your colours, each one waiting for your yes.
One address, added once, then sign in. Set it up in a minuteGuides for Claude, Cursor, Grok and ClickUp
Runs on its own. You stay in charge.
Reel Auto
Reels made for you on a schedule, in your voice, waiting for your yes.
Auto-post
Approved reels go out on their day and time, without you opening Instagram.
Comment to DM
Someone comments your keyword, they get a reply and your link in their DMs.
Weekly plan
Next week is planned before this one ends, from what worked in your niche.
Prefer to make reels yourself? Every Ootto tool also works inside your own Claude.
Your reels, in your own voice.
For business owners who would rather not film. Talk for about a minute, and every reel Ootto makes for you speaks in your voice. Any script, no camera.
In every paid plan: Weekly, Self-serve, Starter and Done-for-you.
Press to hear it
“I typed this line a minute ago. Now every reel I make can say anything, in my own voice.”
AI avatars are here.
Clone yourself from a 15 to 20 second selfie video, or hire Andrea, Nadia or Marcus to sell your product, in your brand. Avatar reels are labelled as AI on Instagram.
Make an avatar reelHyper-realistic AI avatars
Real-person quality and natural movement, selling a real product. Each reel below was storyboarded, approved and made by Ootto, and every one is labelled as AI.
Meet our avatars
Posting every week is a full-time job. Ootto does it for you.
Doing it yourself
- Film and edit every reel yourself
- Guess what to post each week
- Remember to post, on time, every time
- Answer every comment by hand
- Or pay an editor or an agency
- Hours of your week, every week
oottoOotto
- Reels made in your voice and your colours
- Planned from what works in your niche
- Posted on their day, after your yes
- Comments answered, links sent by DM
- One plan, cancel any time
- A few taps a week
All your reels, on autopilot
See how Ootto compares to the usual ways of getting reels made.
oottoOottoDone for you
We handle your marketing end to end.
Connect your Instagram and forget it. We email you each time something needs your yes.
Your audit
We study your account, your website and what works in your niche, then email you the audit: what works, what holds you back, and the reels we will make.
Your plan and calendar
The audit is your plan: every reel with its day on the calendar. You approve it once.
Reels made for you
We write and make each reel before its day, from your own photos and videos when you have them.
Your yes, then it posts
Each reel reaches your email. Approve it, or ask for a change in plain words. It posts on its day, never before you say yes.
Your inbox
- Ootto · Your audit is readyMon
- Ootto · Your first reels are readyTue
- Ootto · Your changed reel is readyThu
- Ootto · This week's reels are readyMon
Your calendar
- Mon
- TuePosted
- Wed
- ThuApproved
- Fri
- SatYour yes
- Sun
Pricing
One engine. Run it yourself, or hand it to Ootto.
Same brand brain, same reels, same calendar underneath. Steer it yourself, or let Ootto run the whole thing end to end. Self-serve starts at $48/mo.
Weekly
Try it a week at a time.
per week, billed weekly
What you get
- Works inside your Claude: you connect Ootto to Claude (MCP connector), about 2 minutes
- Any Claude plan works, Free included. On Team or Enterprise an owner adds it
- Up to 16 reels a week
- Clone your own voice
- Everything in Self-serve except AI avatars, for 1 brand
- Billed weekly, cancel any time
Self-serve
A whole month of reels, made inside your Claude.
per month, billed monthly
What you get
- Works inside your Claude: you connect Ootto to Claude (MCP connector), about 2 minutes
- Any Claude plan works, Free included. On Team or Enterprise an owner adds it
- Up to 100 reels a month
- Niche research: the creators and reels working in your niche
- Ideas built on what works and on what makes you different
- Change any reel by asking Claude
- Posts to your Instagram only after you approve
- Replies to your comments
- Clone your own voice
- AI influencers Andrea, Nadia and Marcus
- AI avatar reels, paid with your credits: 35 credits a 5-second clip
- Up to 50 brands. Cancel any time
Starter
We email you your reels every week. Just approve them. The same done-for-you automation, ideas and edits, a lighter plan.
Everything in Self-serve, plus
a month
- We do it all for you, no Claude needed
- Clone yourself: your AI double, with your face and your voice, paid with your credits
- Our AI presenters, when you'd rather stay off camera
- A monthly content plan you approve
- Captions, posting and scheduling done for you
- Edits your footage, or makes motion graphics when you have none
- Turns comments into leads automatically
- Priority support from a real person on our team
Every week
For a business that wants to show up every week without doing it.
- A fresh audit of your account and your niche
- New ideas from what's working right now
- We create your reels
Done-for-you
We email you your reels every week. Just approve them. You sit back and sell: Ootto builds the automation, the ideas, the edits and the motion graphics.
Everything in Starter, plus
a month, more than double Starter's reels
- More credits for avatar reels: 1,000 a month instead of 700
Every week
Approved posts book themselves at your best time.
- A fresh audit of your account and your niche
- New ideas from what's working right now
- We create your reels
Every plan: nothing is posted until you approve it.
Reels with a face. Yours, or ours.
Andrea, Nadia or Marcus sell your product on camera, in your brand. On the done-for-you plans, clone yourself from a 15 to 20 second selfie video. Avatar reels are labelled as AI on Instagram.
On your plan
AI influencers Andrea, Nadia and Marcus: on Self-serve, Starter and Done-for-you.
Clone yourself, with your own face: on the done-for-you plans, Starter and Done-for-you.
What it costs
AI avatar reels: 35 credits a 5-second clip. A typical avatar reel uses 2 to 3 clips (70 to 105 credits).
Short AI video clips: at most 3 in any reel, from 28 credits each.
Paid with your credits: avatar and AI clips are paid from your credits on every plan, your plan's credits and any credit packs alike.
One credit from $0.10, so an avatar clip is about $3.50 and a typical avatar reel about $7 to $10.50.
You approve it first
Every avatar reel starts from a storyboard you approve. You see exactly what your avatar will say before anything is made.
Top up credits
Research
20 credits
$5.49
$0.27 a credit
Starter
100 credits
$10
$0.10 a credit
Creator
500 credits
$50
$0.10 a credit
Studio
1,000 credits
$100
$0.10 a credit
One-off packs on top of your plan's credits. Buy them any time under Billing in the app.
Questions, answered honestly
Are the reels real, or just mockups?
Real. Every reel is rendered by the same engine that runs the demo brand you see on this page: scripted, built, scored and exported as a video. Nothing here is stock footage or a fake screenshot.
Does it post to my account on its own?
Only when you let it. Reels always land in your dashboard first. You turn on auto-posting when you're ready, and only above-bar reels go out.
How do we handle Instagram?
You connect your account through Instagram's own login screen, the same one you'd use on Instagram itself. We never see or store your password. Once connected, Ootto reads your bio, captions and past reels to learn your voice. It can post reels or reply to comments and DMs only after you turn that on yourself, and you can disconnect at any time.
How does it learn my brand?
During onboarding it scans your Instagram and website (your voice, colors, products and the claims you can't make) and builds a living brand brain you can edit anytime.
What if it can't verify something?
It tells you. A stalled reel shows as stalled, an unknown status shows as unknown. Ootto never claims a result it can't back up.
Does Ootto edit videos as well?
Yes. Ootto doesn't just build motion graphics. It edits your own footage. Upload a clip and it cuts and reframes it, removes the background so your subject stands out, adds animated captions synced to the words, and designs the whole reel around your video, in any style from a clean talking-head to a full cut-out animation.
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12 Oct 2026
How to Turn Your Website Into Instagram Reels With Claude
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Take charge of your marketing.
Stop filming and editing yourself. Ootto makes your reels and posts them, around the clock, with your yes.